From the monthly archives:

July 2010

Why SEO Gurus Got Slapped In The Face

July 30, 2010 SMO

Article first published as Why SEO Gurus Got Slapped in the Face by Technorati.  It felt like only yesterday when SEO gurus ran the search world. There they were, charging hundreds an hour while they poked around on their computers, analyzing keywords, calculating algorithms and directing cheaper labor overseas to conduct their link building projects — [...]

1 comment

Make Your User Experience Memorable With New Services

July 28, 2010 SABM

What makes a brand, site, product, or message stick with consumers? User experience.  For one thing, neuromarketing studies show us that combining congruent messages connecting to different human senses increases the likelihood that people remember the interaction in a positive way.  For instance, I remember fashion designer James Perse because the first time I saw [...]

0 comments

Socialize, Swipe, Buy, Share, Socialize

July 8, 2010 SMO

Social Transaction Sharing Sites These sites, apps, widgets, and what-nots fall into the social shopping category that is rapidly growing, gaining investors, market adoption, and changing the way consumers make decisions about what they buy, where and more.  Essentially, with the swipe or a card or a simple mention, you can share with your network (or [...]

0 comments

Social Shopping Made Simple

July 7, 2010 SMO

Social technologies are changing how consumers make decisions and how shops, restaurants, and retailers alike make a sale.  The term “social shopping” has popped up in an effort to describe the new technologies that are changing the ways consumers shop and make decisions.  A lot of bloggers use the term “social shopping” as a blanket [...]

0 comments