From the category archives:

SMO Search

Beat Your SEO Competition With Social Search

May 7, 2010 SMO
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Meet your new best friend, Google Social Search. This technology is not new but it can help you can a huge competitive advantage in search. Social Search relies on social media technologies and its users to deliver what your networks are saying around your queries. Is SMO the new SEO? How can you optimize social search to beat the competition? Read on.

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Facebook Open Search

May 5, 2010 SMO

Want to know what people are saying about you or your company? Use the Facebook Open Search.  It searches Facebook’s Public timeline without ever having to login and is powered by the Open Graph API.  Above  is a screen shot of a search I did for Starbucks. While the features are currently quite limited there [...]

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Google Social Search

May 5, 2010 SMO

Google Social Search is nothing new. It is a labs project with Google but be ready, because it will change word of mouth marketing, marketing in general and search forever. Watch and learn below: Summary: The impact of Google Social Search on the way people search, find information and make decisions. This is critical to [...]

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